Baseball Articles by Date

April 2010

  • 2010 MLB Spring Training: New Faces & New Stadium Visits


    Posted over 4 years ago by Matt Murray

    Once again Oakley’s Sports Marketing Baseball Manager, Garry Gant hit the MLB Spring Training season in full force with the official MLB eyewear flak jackets, custom Radars, M Frames and select Rx pieces. The beginning of March started off in Arizona with stops all over including the Seattle Mariners location with Oakley superstar outfielder Ichiro Suzuki making incredible plays in the field.

  • Oakley MLB Eyewear at Spring Training 2010


    Posted over 4 years ago by Chris Long

    For the second year in a row, Oakley was able to activate and share their heritage and innovation with the fans of America’s favorite past time. Again this year the O Lab attended and activated around retail at both the Grapefruit and Cactus leagues; with a strong presence at the Yankees, Phillies, Braves, Dodgers/White Sox, A’s and Mariners/Padres stadiums. In only our second year of partnering with Stadium Team shops, we were able to improve the product assortment, visual merchandising and enhance the overall experience for fans and consumers alike.

  • Oakley's On-Site Activation at MLB Spring Training 2010


    Posted over 4 years ago by Aaron Lombard

    Oakley definitely made its presence known in the world of Major League Baseball during the 2010 Spring Training campaign in both the Cactus League (Arizona) and the Grapefruit League (Florida). As the official licensed eyewear of MLB the Oakley brand continued to show high visibility in all facets of a baseball fans experience from start to finish as we continued our 4th annual tour of MLB’s introduction to its season.